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The early NASCAR drivers were originally involved in the illegal transportation of alcohol. The drivers would modify their cars in order to create a faster and more maneuverable car. It was a logical step for the owners of these cars to race them. Thus, NASCAR was created as an officiating body. Even though they were in a league, many of the early drivers were still involved in moonshining.
Rusty Wallace won the Suzuka NASCAR Thunder 100 racing event at Suzuka Circuitland in Suzuka City on November 24, 1996 (this was the first NASCAR competition held in Japan).
The closest European equivalent is Touring car racing, although the European circuits are not simple ovals.
See also: List of famous NASCAR drivers, NASCAR Championship, Stock car racing, Moonshine